CustomerX: Experience Matters

Experience matters. That is why you need our experience to help your experience make a difference.

Amárach has worked with retailers, banks, telcos, transport companies and government agencies among others to understand the lived experiences of customers and to measure the contribution better experience makes to business success.

We package our experience in a service we call: CustomerX

We start whenever and whereever you need us: from mapping the customer journey through to motivating your senior management to drive better CX performance.

Simply choose from a range of CustomerX services, including:

• Continuous measurement of customer loyalty, NPS, satisfaction and more besides across multiple channels

• Identifying the emotional drivers of better (and worse) customer experience through our proprietary DRM process

• Model and measure quantitative connections between CX improvements and the bottom line (not just the top line)

• Walk with the customer along their journey through ethnographics, time diaries, mystery shopping and design thinking

• Create engaging and insightful dashboards, reports and benchmark comparisons with your competitors, other sectors and the best international performers

• Identify and quantify the direct and indirect contribution of loyalty programmes, sponsorship and 'tribal' affinities on your CX performance

• Work with your management team to create future-proof CX strategies that will generate sustainable improvements in business growth and shareholder value

If you're serious about customer experience then you need CustomerX.

Contact Gerard O'Neill or Michele Cluskey at info@amarach.com and let our experience help improve your experience.

For more about our work as part of CXi - Customer Experience Insights be sure to read the 2016 report on Ireland's best providers of customer experiences.


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