Researching SMEs in 2020

We have over thirty years experience of researching small and medium sized enterprises (SMEs). 

We are one ourselves – so we know what we are talking about!

B2B research is one of the fastest growing market research categories.

Banks, utilities, telcos, government agencies and others are all seeking to better understand the needs, circumstances and intentions of business owners and decision makers across the SME sector.

SMEs drive job creation, start-ups and demand for office, retail and industrial space.

Their numbers are set to growing strongly in the 2020s, so make sure your SME research taps into that strong growth dynamic.

See the archive of our regular ezine Consumer Foresight here

Our guide is designed to help you plan your SME research more effectively in order to make better quality decisions:


Our Insights

Trust In The Media

17 Jun 2017

A recent question posed to our smart phone panel for the RTE Claire Byrne Live show highlights a worryingly low level of trust in the media in Ireland....

The Digital Transformation of Ireland

17 Jun 2017

Irish organisations could tap into a $100 trillion market through successful Digital Transformation of their business models by 2020, following global and Irish research conducted by Microsoft....

Creating Tomorrow, Today