Facebook and Privacy

Recent controversies over illegal use of Facebook data has highlighted a number of consumer concerns about privacy and security.

Already in the United States, recent polls have shown a growing wariness about Facebook and other social media because of privacy concerns.

We asked our SmartPoll Panel their views on the issues and the findings are quite sobering.

In answer to the question 'How much, if at all, do you trust Facebook to obey laws that protect your personal information on Facebook?', only 3% of Irish consumers say they trust Facebook a lot:




In answer to the question 'Should the government do more, less or the same to regulate how Facebook uses your personal information?', some 81% say it should be more regulated:




In answer to the question 'Do you intend reducing how much personal information you share on Facebook in future?', over two thirds say they will reduce the information they share, especially women and older Facebook users:




KEY TAKEAWAY: with GDPR less than two months away, expect to see many more organisations - Irish as well as international - struggling to maintain trust and data transparency with their Irish customers.







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